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Resume



Karyna Maldonado


Education

 London College of Fashion, University of The Arts London, UK 
Master’s in Strategic Fashion Marketing | 2026
Fashion Institute of Technology, State University of New York, New York, NY
Bachelor of Science in Advertising, Marketing & Communication | 2025
Associate of Applied Science in Fashion Business Management | 2023
 Minor: Ethics &  Sustainability

Featured Courses: Special Events/Marketing PR, Print PR, Integrated Marketing Communications

Education Abroad: International Buying and Marketing in the United Kingdom (Summer 2022), Marketing Communications: An International Perspective (Internship, Summer 2024)

Professional Experience

Oxford Fashion Studio, London - PR & Events Assistant | Temp | Sep 2026

  • Managed front of house for 4 back-to-back runway shows in a single day during London Fashion Week, greeting and checking in guests, press and industry attendees
  • Supported quick turnarounds between shows by resetting the runway and show space with the production team
  • Guided guests to their seats and handled front of house questions so each show started smoothly and on schedule

Genaro Rivas, London - Production Coordinator | Temp | Sep 2026

  • Coordinated end-to-end runway production for the [SS27] show at London Fashion Week, from venue setup to live show execution.
  • Planned and managed seating arrangements, placing press, buyers, talent and VIP guests according to brand priorities.
  • Coordinated venue setup, show-day logistics and model running order with creative, production and backstage teams to deliver an on-time show


Novella Paghera Pr , NY – Public Relations Assistant | Contract | January 2025 - March 2025


Sample Trafficking:
  • Actively managed sample trafficking, and overlooked and maintained the sample inventory.
  • Communicated with junior editors, assistant stylists, and magazine closets.
  • Responded to requests in a timely manner and pitched potential placement opportunities.
  • Ensured the showroom and stockroom are organized, clean, and in line.
  • Reported missing samples related to sample trafficking to the PR Team.

Event & Talent:
  • Updated contact database with names, handles, engagement rates of potential VIP/Influencer partners.
  • Supported with guestlist curation of vips, editors influencers for client event and activations.
  • Compiled social,print & digital coverage monthly for each client.


Client and Team Communication:
  • Notified clients on holidays, office breaks, and closures.
  • Managed the PR calendar, adding key moments & invited team members accordingly.

Media and Reporting:
  • Assisted the PR Manager with monthly and post-event reports.

Administrative Support:
  • Tracked and managed invoices, related to messengers and national shipments (e.g., UPS).
  • Provided General Support.
  • Worked closely with the PR coordinator & manager.

Mode World, NY – Public Relations & Marketing Intern | Oct 2024 – December 2024

  • Created and managed email marketing pitches for multiple brands to support targeted press outreach. 
  • Assisted in developing ideas for marketing events and activations. 
  • Partnered with Account Managers and Coordinators to support client service. 
  • Prepared bi-monthly reports and call agendas, and created strategic target lists for client initiatives. 
  • Assisted with press placements using Klaviyo, monitored media clippings, and compiled market pitches. 
  • Organized and set up the showroom for Press Day, including product placement & press gifting. 
  • Processed event reports and tracked social placements. 
  • Handled sample send-outs and press returns through Launch metrics. 

Road Recovery- Public Relations Consultant | Oct 2024- Nov 2024

  • Developed strategies to identify strengths, weaknesses, and opportunities.
  • Consulted for a nonprofit organization on implementing and advancing their app integration for both users and non-users.
  • Pitched a comprehensive public relations campaign with strategies for app implementation and marketing approaches to enhance user engagement.

Burberry, London – Press Intern | May 2024 – June 2024

  • Managed sample movement and organized sample closet, ensuring efficient tracking and retrieval for media and press needs.  
  • Monitored press coverage, provided weekly insights, and tracked press pieces to evaluate media impact and effectiveness.  
  • Utilized Launch Metrics to input samples and streamline press-related processes.  
  • Assisted in coordinating Press Day for the Spring 2025 Collection. 

Female Form, NY – Stylist/Key Holder | Nov 2022 – Aug 2023 

  • Opened and closed the store, ensuring smooth daily operations while providing customer support and styling services. 
  • Managed and replenished stock, overseeing inventory organization in both store and office locations. 
  • Managed, Trained & Onboarded New Hires providing guidance on store procedure and performance. 
  • Oversaw visual merchandising and maintained store presentation standards

Tudor Realty, NY- Office Assistant | 2019-2021
  • In charge of Scanned and sending offering plans and amendment books. 
  • Prepared, processed & Inputted invoices into company system. 
  • Maintained a well-organized office by managing, filing and organizing corporate documents. 

Volunteer Experience
Heather Unleashed, NY- Dresser | Sep 2024

In charge of dressing models for Who Decides War & 3.1 Phillip Lim 2025 NYFW Collections.

Related Skills
Software: Microsoft Word, Excel, PowerPoint, Launchmetrics, Lightroom, Outlook,Final Cut Pro, Figma, Muckrack, Klaviyo 
Languages: Fluent in English & Spanish 
Transferrable: Attention to Detail, Organized, Fast Learner, Collaboration, Creative, Communication 
                                                                                      

 

Karyna Maldonado
2026 Resume